SMU DataArts - Cultural Data Profile

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Where to Go From Here

How to Use Our Findings

Our mission is to empower arts and cultural leaders with high-quality data and evidence-based resources and insights that help overcome challenges and increase impact. 

Key Takeaways for Cultural Leaders from Director Zannie Voss

  • The fundraising report can be used as a benchmark for determining whether the funds generated per dollar spent on fundraising are in line with similar organizations.

  • If you want to grow, consider an audacious project for a future year and galvanize people around it now. The ability to generate excitement among donors now for a project in the future – multi-year planning – looks to be a key to growth.

  • Check out upcoming reports that cover stats on board size, board giving participation levels, average gift levels, and more.

Download the Fundraising Report

Need Reports and Metrics? See Our Resources (and More)

Used our data and want to share your experience?

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