SMU DataArts - Cultural Data Profile


DataArts Launches "Everyday Data" Initiative Featuring Arts Organizations Harnessing the Power of Data

  • Posted Feb 24, 2018

Small performing arts organizations are showcased in “Everyday Data,” a new online video series released today by DataArts that features the leaders of arts organizations using creativity and data to solve problems and plan for the future of their organizations.

The Everyday Data videos and associated educational resources are produced and hosted by DataArts, the respected national resource for data from and for the cultural sector.

In the videos, a rural theater, a Mexican folk music ensemble, an incubator for young dancers, and an organization that trains and promotes queer women of color filmmakers use data to find new supporters, make decisions, and grow their audiences and their programs. DataArts partnered with Bloomsburg Theatre Ensemble, Sones de Mexico, DanceWorks Chicago, and QWOCMAP (Queer Women of Color Media Arts Project), who were selected for this series from a nationwide search. 

“We are thrilled to partner with these wonderful performing arts organizations,” said Caralyn Spector, DataArts’ Interim President and CEO. “As our organization evolves to offer more tools, training, and support for cultural nonprofits to use data in their everyday operations, inspiring stories like these can help arts leaders around the country, even of the smallest organizations, take the first steps to put data to work for them.”

Along with the videos, the online Everyday Data resources include educational material designed with arts professionals in mind, including a free online data literacy curriculum paired with sample reports, introducing terms and concepts in audience development, financial information, arts advocacy, and survey design.

The Doris Duke Charitable Foundation and the Stavros Niarchos Foundation provided the funding for the video series and educational resources, along with The Barra Foundation, The Heinz Endowments, Bloomberg Philanthropies and the Gaylord and Dorothy Donnelly Foundation.