Alex Lirtsman

Co-Founder and Chief Strategist, Ready Set Rocket

For 20 years, Alex has led data, innovation, and digital strategy for global brands. As the co-Founder and Chief Strategist of Ready Set Rocket, Alex built a digital transformation agency supporting clients like the ACLU, American Museum of Natural History, Carnegie Hall, Ford Foundation, Michael Kors, the NBA, Strava, and Sweetgreen. As the CEO and co-Founder of CorralData, Alex is focused on leveraging AI to democratize data and helping organizations become data-driven overnight.
Alex is also an adjunct professor at NYU and Baruch's Zicklin School of Business, teaching MBA/MS candidates in Digital, Data, and AI/ML.